Black Tie Ski Rentals Expands to Regional Airports

Steamboat, Colo. – Black Tie Ski Rentals recently expanded to include a presence at two prominent regional airports in Colorado. The Steamboat branch now operates a kiosk at the Yampa Valley Regional Airport, while Vail now has a presence at the Vail Valley Jet Center.

Yampa Valley Regional Airport
Ian Prichard, founder and president of the company, announced that the Steamboat branch was selected by the Routt County Board of Commissioners to operate a ski rental kiosk at the Yampa Valley Regional Airport. Black Tie was awarded the contract through a competitive RFP process. The company will begin operating the new kiosk mid-December.

“Black Tie Ski Rentals is a local company that has seen a lot of success in the last decade,” said Dave Ruppel, manager of Yampa Valley Regional Airport. “We are happy to have another local company represented at the airport. We like that Black Tie offers such a convenient service and will allow guests flying through the airport time-saving ski rental alternative as they begin their vacation.”

Vail Valley Jet Center
Black Tie Ski Rentals of Vail and Beaver Creek has a soft good retail presence at the Vail Valley Jet Center with gloves, goggles, gaiters and socks. The location also provides special discounts to passengers, pilots and crew flying through the private aviation center. The team at the Jet Center also is trained to take bookings; providing for quick and easy service once people arrive in Vail.

Within a few minutes of arriving at the Yampa Valley Regional Airport or Vail Valley Jet Center, guests will be able to book their ski rental delivery appointment. Arrangements can be made for a ski rental technician to be waiting for them upon arrival to their vacation home, condominium or hotel room.

“Travelers never have to wait in line at a ski shop ever again,” said Prichard. “With Black Tie now offering guests flying through Vail and Steamboat another alternative, guests are able to skip the rental shop lines and relax almost immediately after arriving.”

The Black Tie staff also adds to the experience by acting as a destination concierge rather than just a rental technician, providing information on dining, activities and current events going on in each mountain community.

“In addition to offering the ski rental delivery service, our employees are able to provide clients with insight into what to do while visiting each resort,” said Prichard. “We fit skis and snowboards but also act as concierge providing insider tips for skiing the mountain, the best places to eat, shop and more.”
  
As vacations get shorter and shorter each year, time is a precious commodity and Black Tie Ski Rentals provides travelers with a convenient, time-saving alternative to rental shops. Local experts deliver the rental equipment for custom fittings in the comfort of their private residence.

Black Tie Ski Rentals pioneered the concept of ski/snowboard rental equipment delivery 12 years ago when Prichard and co-founder Joe Sternberg opened their first location in Steamboat Springs, Colo. The company originally operated out of a one-car garage before expanding its operation to 13 locations in North America. Black Tie has grown beyond its flagship location to provide convenient rental delivery service to skiers and snowboards in more than a dozen owner-operated locations at world-class resorts including Mammoth, North Lake Tahoe, South Lake Tahoe, Heavenly, Aspen, Snowmass, Breckenridge, Keystone, Copper Mountain, Crested Butte, Steamboat, Telluride, Vail, Beaver Creek, Winter Park, Big Sky, Moonlight Basin, Park City, Deer Valley, The Canyons, and Whistler Blackcomb.
 
Black Tie offers a variety of rental packages with equipment provided by some of the most respected names in the industry – K2, Nordica, Volkl, Dynastar, Salomon, Rossignol, Atomic, Burton, Armada, and more.
 
For more information on Black Tie Ski Rentals please visit www.blacktieskis.com.
 
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Media Contacts:
Kristin Yantis or Taylor Cook, Malen Yantis Public Relations, (970) 949-7919 kyantis@myprco.com or tcook@myprco.com